New Junction

The town of Midland’s under-utilised oval laying at its heart was primed for transformation into a new meeting place. This was to be an area that would become a new green heart for the historic town – along with homes, offices, restaurants, cafés and bars.

\ Challenge

Create and sell in the vision for this new development to the council and stakeholders, and bring the idea of the town's new backyard to life.

\ Outcome

With the successful buy-in and commencement of the project, the New Junction precinct is destined to bring new life and new energy to this once-thriving pocket of the community.

\ SERVICES

Brand Research

Brand Strategy

Brand Positioning

Brand Identity

Naming

Brand Guidelines and Systems

Advertising Campaign Development

Content Development and Writing

Email and Direct Marketing

Website Design

Website Development

Print Design and Production

Still and Moving Image Creation

Signage & Environmental Graphics

\ SECTORS

Property

Local Government

Destination

\ recognition

AGDA AWARD
PADC AWARDS

New Junction

The town of Midland’s under-utilised oval laying at its heart was primed for transformation into a new meeting place. This was to be an area that would become a new green heart for the historic town – along with homes, offices, restaurants, cafés and bars.

\ Challenge

Create and sell in the vision for this new development to the council and stakeholders, and bring the idea of the town's new backyard to life.

\ Outcome

With the successful buy-in and commencement of the project, the New Junction precinct is destined to bring new life and new energy to this once-thriving pocket of the community.

\ SERVICES

Brand Research

Brand Strategy

Brand Positioning

Brand Identity

Naming

Brand Guidelines and Systems

Advertising Campaign Development

Content Development and Writing

Email and Direct Marketing

Website Design

Website Development

Print Design and Production

Still and Moving Image Creation

Signage & Environmental Graphics

\ SECTORS

Property

Local Government

Destination

\ recognition

AGDA AWARD
PADC AWARDS
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