Kitchen Warehouse
60 Days of Prepmas

\ CHALLENGE

Christmas is stressful. There’s so much to remember and your exhausted human brains are cooked by November.

\ OUTCOME

60 Days of Prepmas: A 60-day calendar of helpful prompts, hosted by Mary Prepmas a Christmas project manager, designed to get you to December the 25th in one unfrazzled piece. 
We wrote 60 radio ads (one a day) and nine weekly online videos to help the audience get perfectly prepped for the festive season. Radio and video were supported by an online Prepmas advent calendar, Mary’s social presence, and a suite of product-led retail print executions.

Services
Advertising campaign development
Still and moving image creation
Print design and production  

Sectors
Retail

Prepmas Day 5: Get Cards
Prepmas Day 13: Clean BBQ
Prepmas Day 19: Replace Spices
Prepmas Day 21: Check Allergies
Prepmas Day 26: Prep Leftovers
Prepmas Day 31: Movie Night
Prepmas Day 38: Replace Bakeware
Prepmas Day 45: Sharpen Knives
Prepmas Day 51: Look Like a Chef
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