Kitchen Warehouse
60 Days of Prepmas
\ CHALLENGE
Christmas is stressful. There’s so much to remember and your exhausted human brains are cooked by November.
\ OUTCOME
60 Days of Prepmas: A 60-day calendar of helpful prompts, hosted by Mary Prepmas a Christmas project manager, designed to get you to December the 25th in one unfrazzled piece.
We wrote 60 radio ads (one a day) and nine weekly online videos to help the audience get perfectly prepped for the festive season. Radio and video were supported by an online Prepmas advent calendar, Mary’s social presence, and a suite of product-led retail print executions.
Services
Advertising campaign development
Still and moving image creation
Print design and production
Sectors
Retail